We can’t turn on the TV, flip through a magazine, pass a billboard or listen to the radio without the media bombarding us with a diet craze. An avalanche of fad diets are announced one after another as breaking news while producing zero actual results.
Sure, you may lose 5, 10 or even 20 pounds on a fad diet ... but you’ll gain it all back and then some. How can I be so confident that your results will be short lived? It’s actually a simple concept, and once you understand it you will be forever saved from the tortures of yo-yo dieting.
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